For this project, our approach involved collaborating closely with KW Reality to understand their goals and target audience. We conducted thorough research and analysis of their industry and competitors to create a unique and effective design. We prioritized user experience, ensuring that the landing page and service page were easy to navigate and provided all necessary information. Our team used best practices for search engine optimization to ensure the pages were easily discoverable online. We also incorporated a contact form to capture leads and integrated it with KW Reality's existing CRM system for seamless lead management. Overall, our approach was focused on creating a high-performing and effective landing page to generate and capture leads for KW Reality.